How much does it cost to redesign a website?
On average, website redesign costs between $5000 to $30000 when choosing an expert web design company. The cost can vary depending on the different factors, including website size, platform, technology, and functionalities.
As per website design industry standards, it may go to $75,000 for a complex, bigger, and more advanced functionality website.
Your website is a digital storefront for a business on the internet. It’s where your customers can learn about your company’s offers, get in touch, and even buy things. Like a real store has shelves stocked with products, a website has pages filled with information about the business and its products or services.
The website is like a one-stop shop where your customers can explore, shop, and connect with the company from their computer or phone. So, think of a website as your business’s online home sweet home.
Why is website redesign important?
Most of the business owners don’t understand the value of customer education but it is an essential part of the customer acquisition online. If a user doesn’t understand your product, service or business then how can they become your customer?
Having a faster website, customer centric, easy to navigate, sleeker, and attractive has more chance of acquiring a customer than a website that is not up to date.
In the highly competitive market, every online business owner has to game up to compete with competitors, and website redesign is the best tool to take a step forward to your competitor’s business.
“Design is not just what it looks like and feels like. Design is how it works.” – Steve Jobs
Benefits of Website Redesign
A question that comes to mind as a website owner: Can website redesign help in business growth? Here are some statistics that can clear your doubts.
1. Conversion Rate Increase: On average, a website redesign can boost conversion rates by 7.6% to 11.5%. For instance, Shopify users saw a 7.6% increase, while Webflow users experienced an 11.5% boost.
2. Traffic Increase: Redesigned websites typically see a 12.5% to 23.6% increase in traffic. BigCommerce users had an 18.1% increase, while Webflow users topped the chart with 23.6%.
3. Bounce Rate Decrease: A well-designed website tends to reduce bounce rates by 5.9% to 14.3%. Squarespace users experienced a 5.9% decrease, while Webflow users had the most significant improvement at 14.3%.
4. Order Value Increase: Following a redesign, the average order value can rise by 3.8% to 10.1%. Squarespace users saw a 3.8% increase, while Webflow users enjoyed a 10.1% boost. (Source: Shopify, BigCommerce, Wix, Squarespace, Webflow)
As a business owner you always want to know the cost of website redesign to evaluate if that redesign really helps to increase your website revenue or customer acquisition rate.
To make it easy for you, we have given you ideas of how much a website redesign can cost when you do it yourself or hire a freelancer or a company. With our experience of more than 10 years, especially in website design, we give the best and nearest value of the website redesign.
Now, let’s discuss the cost of website redesign in all possible three ways.
Website redesign cost when you do it yourself
Website redesign by yourself is the cheapest option for you. It can only cost you a few 100 dollars to two or three thousand dollars. The biggest cost of website redesign can be the time you spend on it.
The time it takes to redesign or build your website can cost you more than hiring a freelancer or a company because you have to spend your valuable business time redesigning.
The other challenge is that you have to have knowledge of HTML, CSS, and Javascript and understand the platform and technology the website uses.
Another problem you can face is that if there’s any functionality that is difficult to maintain or manage, you can get stuck on that and require expert help to make it.
Website redesign costs when you hire a freelancer
The next way of website redesign is to hire a freelancer. It can cost you from $500 to $2000, depending on the level of expertise of a freelancer and your requirements.
If your website is complex, a freelancer can charge you from $10,000 to $20,000 or more. Working with freelancers at such a level can be difficult. You can face the following challenges.
Challenge working with freelancer
Communication: Communication can sometimes be a challenge when working with freelancers, especially if they are working in a different time zone or have multiple projects on their plate.
Availability: Freelancers may have other commitments or projects, which can impact their availability to work on your project. This can sometimes lead to delays if timelines are not carefully managed and agreed upon upfront.
Skill level: While many freelancers are highly skilled professionals, there may be variations in skill level and expertise. It’s important to thoroughly vet freelancers before hiring them to ensure they have the necessary skills and experience to complete your project to your satisfaction.
Accountability: Freelancers are often self-employed individuals, which means they may not have the same level of accountability as employees of a larger agency. It’s important to establish clear expectations and agreements regarding deadlines, deliverables, and revisions to ensure that the project stays on track.
Dependability: Some freelancers may struggle with dependability, either due to personal reasons or because they are juggling multiple projects. It’s essential to establish trust and reliability with your freelancer from the outset to minimize the risk of delays or other issues.
Scope creep: Without proper project management, there can be a tendency for scope creep to occur, where the website redesign expands beyond its original scope without a corresponding increase in budget or timeline. Clearly defining the scope of work and setting boundaries upfront can help mitigate this risk.
Technical limitations: Depending on the freelancer’s skill set and experience, there may be technical limitations that impact the quality or functionality of the final product. It’s important to discuss any technical requirements or constraints upfront to ensure that the freelancer is capable of meeting your needs.
So if you know a freelancer or have already been working with someone or have in your contact then it is best to hire a freelancer.
The final way of website redesign is by hiring a company or agency.
Website redesign cost when you hire website design company
Hiring a website design company or agency for your website redesign can be costly but it is the best way to get work done for a business like you. It can cost you from $10,000 to $20,000 for a simple website and can go up to $75,000 for a website with heavy custom design, functionalities, animations, graphics, and special requirements.
When you hire a company for your website redesign you do not need to worry about the quality of work, deadline, and imagination to reality transformation.
Professional Expertise: Website design companies employ skilled professionals who are experienced in creating visually appealing, user-friendly, and technically sound websites. Their expertise ensures you get what you want.
Customization: A website design company can tailor the redesign to suit your specific needs and goals. They can incorporate custom features, branding elements, and functionalities that align with your business objectives.
Time Efficiency: Outsourcing website redesign to a company saves you time and effort. Professionals can complete the project efficiently, allowing you to focus on other aspects of your business.
Responsive Design: With the increasing use of mobile devices, having a responsive website is crucial. Website design companies can ensure your redesigned site is optimized for various screen sizes, providing a seamless user experience across devices.
Technical Support and Maintenance: After launching the redesigned website, you’ll likely need ongoing support and maintenance. Website design companies offer maintenance services to keep your site updated, secure, and functioning smoothly.
Creative Input: Professional website designers can provide fresh perspectives and creative ideas for your redesign. Their insights can help elevate your brand and differentiate your website from competitors.
Integration of New Technologies: Website design companies stay updated with the latest trends and technologies. They can integrate new features and innovations into your redesign, ensuring your website remains competitive and relevant.
Search Engine Optimization (SEO): Website design companies often have SEO experts who can optimize your website for search engines. They can implement best practices to improve your site’s visibility and ranking, helping attract more organic traffic.
If you have read the blog so far, we suggest you hire a website design company for your website redesign needs. We are not saying this because we are also a website design company, but we are not here to provide what you want and that your business needs to compete with your competitors.
The choice is yours what you should choose; with this article, we only give you an idea about the pricing of website redesign according to industrial standards.
